Erika Vivai Mancinelli of Aranova (Rome) has inaugurated a new gardening center, very interesting for the customer's experience and management rationality.
Flower shop in Bergamo, entirely designed and furnished by Orlandelli's design team.
Garden center identity by Orlandelli represents the range of exhibition concepts and shopfitting solutions designed for the sales area of plants and flowers.
Even the luxurious and immense plants’ and flowers’ shop of the chain "Tvoy Dom", part of the Crocus Group, has chosen Organizzazione Orlandelli furnishings to furnish the indoor and outdoor exhibition areas dedicated to the Garden Centre.
Today, more than before, In the increasingly competitive market, to develop your own identity in the physical store is the strategically factor to succeed.
The Irrigation is a crucial element for the survival of plants and flowers and, in every point of sale, the correct watering is essential to maintain the exhibited products in perfect condition.
Being able to become part of the Eataly World was a very exciting challenge and given the premises, I must say that the Staff worked with great passion on this project aware of the fact that it would bring us an important return in terms of visibility.
Our business, the Floriculture, is characterized by seasonality and that’s very true. I wonder in what way the sale in the peak season is determined by our influence and in what way, with a different approach; can –substantially- be improved in the "low season".